Masumi by Coty was launched in 1967. A 1976 article describes the perfume as being made , "For example Coty's new Masumi seems directed at the Yoga generation. "
Masumi was available as:
So what does it smell like? It is classified as a floral-green chypre fragrance for women. It begins with a fresh top note, followed by a classic elegant floral heart, layered over a feminine, mossy, powdery base.
The fragrance was reformulated and relaunched in new packaging in 1976.
ad from 1977
Masumi was available as:
- 0.85 oz Eau de Toilette Spray
- 1.33 oz Facial soap
- 2 oz Cologne Spray
- 3 oz Cologne Splash
- 3.5 oz Body Cream
- 4 oz Dusting Powder w/Puff
- Bath Cubes
- Bath Soap
Fragrance Composition:
So what does it smell like? It is classified as a floral-green chypre fragrance for women. It begins with a fresh top note, followed by a classic elegant floral heart, layered over a feminine, mossy, powdery base.
Original perfume:
- Top notes: bamboo, lemon, orange, coriander, estragon, aldehydes, osmanthus and bergamot
- Middle notes: lotus blossom, orris, carnation, lily, lilac, lily of the valley, mimosa, violet, jasmine, may rose, hyacinth
- Base notes: Indian musk, labdanum, Siamese benzoin, ambergris, Mysore sandalwood, galbanum, oakmoss, vetiver, patchouli, Venezuelan tonka bean
Fate of the Fragrance:
The fragrance was reformulated and relaunched in new packaging in 1976.
New version:
- Top notes: bergamot, rosewood, melon and pineapple
- Middle notes: violet, cardamom and rose
- Base notes: amber, sandalwood, cedar, vanilla, oakmoss and musk
The fragrance also spawned some flanker scents including: Eau Masumi, Toujours Masumi and Masumi Je Taime.
But by 1994, it was discontinued again.
Good Housekeeping, 1977:
Structure, Style and Communication, 1980:
Good Housekeeping, 1977:
"Masumi. It is calm. Serene. It fills you with tranquility. Beauty. As Masumi lingers, you become radiant. Masumi perfume, the essence of inner beauty."Mademoiselle, 1977:
"The Masumi Experience. You begin. You breathe Masumi. You touch Masumi. Masumi touches you. Tranquil. Serene. As Masumi lingers your inner beauty emerges. You feel renewed. Experience Masumi. Perfume by Coty."McCall's, 1978:
"FOR HER: A hand woven basket filled with the Masumi Bath Ensemble: fragrant soap, body creme and eau de cologne. From Coty, $7.95."
Structure, Style and Communication, 1980:
"Its name is Masumi, a classic new French perfume unmistakably touched with greatness. a new word in the language of love MASUMI de COTY, Made in France. Inspired by the East."
Can you tell me still it has the same smell?
ReplyDeleteAnonymous Can you tell me whether the Masumi available in Poland is having the same smell of original Masumi in 1977?
ReplyDeleteDear in Bulgaria also have MASUMI BY COTY-Made in Poland,but it is cheap copy of true original perfume,simply badly remind of original but very far,cost-4 euro for 50ml,infact a lot of ebay masumi perfumes are this,sorry for bad english
DeleteIn Bulgaria there is Mitsumi,not masumi. In Poland also sell mitsumi .Smells very similar.
Deletethese masumi from Bulgaria it`s not a copy ! Ot is oryginal perfume made by coty , but after reformulation :( . Oryginal 60` formula now practically doesn`t exist :(
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