Hello and welcome! Please understand that this website is not affiliated with Coty in any way, it is only a reference page for collectors and those who have enjoyed the classic fragrances of days gone by.

The main objective of this website is to chronicle the history of the Coty fragrances and showcase the bottles and advertising used throughout the years.

However, one of the other goals of this website is to show the present owners of the Coty perfume company how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back these fragrances!

Please leave a comment below (for example: of why you liked the fragrance, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories, what it reminded you of, maybe a relative wore it, or you remembered seeing the bottle on their vanity table), who knows, perhaps someone from the current Coty brand might see it.

Also, this website is a labor of love, it is a work in progress and is always being updated with new information as I can find it, so check back often!

Tuesday, August 27, 2013

Muguet de Bois by Coty c1913

Muguet de Bois by Coty: launched in 1913 and created by Francois Coty and Henri Robert. I did find reference to Muguet des Bois by Coty in a 1919 price list in the Druggist's Circular and again in 1925 and 1934.




The original was available in parfum (extrait/extract), talcum powder, bath powder, brilliantine, sachet, bath salts, face powder, eau de toilette and cologne.

Bottles:



The perfume extrait was presented in a bottle made by Coty's own glassworks. Also presented in a flacon by Cristalleries de Baccarat design #307.




c1949 ad


Fragrance Composition:


So what does it smell like? It is classified as a green floral fragrance for women. It begins with a fresh green flowery top, followed by a lily of the valley heart, layered over a floral base.
  • Top notes: aldehydes, orange, leafy green note and bergamot
  • Middle notes: cyclamen, lilac, jasmine, lily-of-the-valley and rose
  • Base notes: Mysore sandalwood and Indian musk

Bottles:


Original perfume bottle from c1913-1930s. Photo by ebay seller vintage_treasure_shop


c1940s-1950s bottle design. Photo by etsy seller CrazyCollectorOnline


c1940s-1950s bottle and gift box design. Photo by etsy seller VintageImageBox


c1940s-1950s bottle and gift box design. Photo by etsy seller VintageImageBox


c1960s-1970s bottle, photo by me.


c1960s-1970s rubber coated glass bottle. Photo by etsy seller BlackRockAccessories

c1960s-1980s bottle. Photo by etsy seller BeBeAntiques



c1980s bottle, photo by me.


Fate of the Fragrance:


It was reformulated by Henri Robert and given a huge campaign and relaunch in 1941. It was finally discontinued in 1995.


The New Yorker, 1947:
"Coty's muguet des bois not only has a fine springish fragrance, it has the added advantage of neither leering nor panting. In fact so many people like it that, for all of us, you might buy it, wear it, and grab off a man right quick."

Cue, 1950:
"Coty's unforgettable "Muguet des Bois," the traditional valley lily perfume for May, is another perfect fragrance for the occasion. Purse flacon $1. Other sizes $1.25 to $5."


No comments:

Post a Comment